Why brands need to pay attention to wearables
With over 10 million wearable devices sold in 2014 alone – should brands start paying more attention to the wearables space?
Based on a recent Forrester report – 25% of American Adults plan on buying a wearable within the next year. If Forrester’s data holds true that would be an estimated 79 Million+ wearables sold within the next year. To put this in perspective only 64 million Smartphones were...